Maybe blondes do have more fun. Lithuanian firm Oliali seems to think so as they are planning a resort that is employed only by blonde women. Both real and fake blondes will be working as employees at this envisioned resort in the Maldives.
As strange as this seems, many travel destinations work on gimmicks. The ice hotel in Canada, sand castle resort in England and underwater rooms in Fiji are all examples. The destination is no longer enough to draw people; a gimmick must be employed to keep them. The declining economy plays its own part but perhaps the world has become to small for us. No longer amused by playing on the beaches we must live underwater to be amazed now. The spread of photography, the Internet and TV (namely the Discovery and Travel Channels) have already shown us what we will see on our vacations and do on our vacations. To be truly unique we must do something unexpected and stay somewhere truly amazing.
While the new developments in resorts worldwide have pushed new engineering to the limits and provide new sights and sounds to see, they quickly become outdated. Look at the giant Atlantis resort in the Bahamas. Once the premier place to go (and staring in an Olsen Twin movie) they are now offering family specials and bargain rates to attract customers. All of the money, planning and ecological destruction was for 10 years of popularity, then the begining of the slow crawl to irrelevance.
The world is special enough without gimmicks. Let’s just enjoy it how it is, with all the hair colors, not just blondes.
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